For this project I have chosen the company name GAMEFREAK for a rebrand and try to give a look that will fit well with today’s world. This rebrand includes the following with changes to logo, colors, typefaces, posters, accessories, and billboards. I was hoping to achieve in this rebrand was to give the brand more of a modern look that will fit well in today’s world because the original look felt it was outdated and doesn’t appeal people it once used to. What I took from this project was that to make a brand it doesn’t necessarily have to be made around how and what your product is .